#Ecomodernism, EMT, neo-Marxism; Some Key Problems with the Current Informatic “World View”

Not long after NATO’s declaration of seventeen Sustainable Development Goals a group calling themselves “ecopragmatists and ecomodernists” uploaded their future world vision and manifesto to the Internet.

What is noticeable from the outset of the manifesto is the absence of any reference to a European and mainly Dutch school of thought commonly know as ecological modernisation theory (“EMT” abbreviated). Key EMT thinkers would include Joseph Huber, Arthur P. Mol, Martin Jänicke or Gert Spaargaren and many others (see Wikipedia here). The integration of science and technologies and ecological systems and the general futurological worldview presented by the ecomodernists (“Eco-Mods”) is somewhat similar in places to EMT school of thought but differs drastically in others.

The Guardian blogger George Monbiot’s recent criticism of the ecomodernists’ manifesto really hits the mark. The public debate raises some of the main arguments within environmental sociology that exists between EMT theorists and neo-Marxists.The main point Monbiot picks the eco-mods up on, and the point that needs criticizing, is that: ‘The ecomodernists talk of “unproductive, small-scale farming” and claim that “urbanisation and agricultural intensification go hand in hand.” In other words, they appear to believe that smallholders, working the land in large numbers, produce lower yields than large farms.’ He corrects this mistake by stating: ‘But since Amartya Sen’s groundbreaking work in 1962, hundreds of papers in the academic literature demonstrate the opposite: that there is an inverse relationship between the size of farms and the crops they produce. The smaller they are, on average, the greater the yield per hectare’.

While I remain somewhat reserved in using global stats to counteract global stats, to back Monbiot’s argument it should be pointed out that 80% of the world’s food comes from small, family farms. Of which 72% are under the size of one hectare (UN/FAO, 2014). Of course, smaller-scale farms are also part of the fabric of rural societies and cultures that exist in England and around the world too.

The current predicament that the English farmers that I am researching face is that they are continuously being told to intensify food production by groups like the Eco-Mods because of a “growing world population”. Currently within global markets the supply of milk, wheat and barley is in a state of overproduction and commodity prices reflect this since they are hitting rock bottom – £98 a ton for wheat which reflects market prices of the 1980s, a farmer told me the other day. Why then are farmers in England being pressured to produce more and more, invest into more chemicals, communication technologies, solutions or machines, when supply is higher than demands and growing more will only further push prices down? One can only begin to speculate that the push to intensify is to boost GDP or net-income by getting farmers to invest into more technologies, more chemicals, more machinery and to boost the growth of what is being called the “Agri-Tech” sector whilst spurring on the agri-food industry. This push for rapid-intensification is mainly coming from the agri-equipment and agrichemical companies, pro-modernisation political parties and pressure groups.

The more authentic EMT school offers more alternative, well-considered and potentially practical solutions than the Eco-Mods, (see for example: Mol, 2003; Mol, 2008). I would suggest this is the case since there has been a ‘fierce’ academic debate raging between the EMT theorists and ecological, neo-Marxists (and de-industrialists, post-modernists or eco-feminists). EMT’s general ‘optimism’ towards modern, environmental reform has been thoroughly and rigorously questioned, probed and debated – continuing without conclusion.

To summarise the debate in brief, the neo-Marxist’s main criticism is that EMT theorists’ social and ecological optimism or utopian idealism is being used as an ideological veil to mask issues of inequality and exploitation that are not being addressed in already-developed nations. The concept of ecological modernisation simply develops a rather handy, academically legitimised, marketing tool for a multi-billion dollar, global industry and home of the multinational seed and agrochemical companies (of which there are only six), the agri-equipment multinationals and boost GDP in developed nations. Furthermore, this line of thinking simply backs up the political parties that support a mainly American, neo-liberal agenda that seeks to expand and develop a system that not only further exploit natural environments but human beings too (see for example: Dickens, 2004).

While the academic criticisms of EMT are harsh, there are that there are some progressive gems to be found with EMT theory, such as Joseph Huber’s social and economic theory of TEIs which targets accumulation and processing of the raw materials that are used product life cycles (products such as food) in global, industrial, modern, capitalist societies and cultures (2004). These thoroughly thought-out and more intricate EMT ideas have not made it into the Eco-Mods’ rather exclusive manifesto, which offers lots of unreferenced global statistics, without citation to this long trail of academic research by the EMT theorists. This certainly makes the eco-mod’s manifesto look like an incredibly dumbed-down reiteration of a more complicated and well-researched EMT position.

Narrow-minded, Informatic Worldviews

‘Beware of simple solutions to complex problems’, Monbiot states. Although the Internet, transport networks and information communication technology shrinks space and time in such a way as the world, or “Spaceship Earth”, has become a “global village”, my concern is that it is leading to an incredibly narrow-minded worldview. We can click and see Samoa, for example. Infographics do the neat trick of condensing lengthy global reports into a sharable JEPGs. but this also makes sumerisable the complex dynamics that deliver people their food. This oversimplified worldview that technologies such as Google Earth offers might develop incredibly over-simplified, monolithic understanding of “The World”. Thereby encouraging certain cultural insensitivities and ethnocentric value judgments; cultivating morals and ethics that promote and unwarranted use of the word “We” and the development of ideal-type “World Goals” in economic and political policy designs.

As history has taught us, generalised goalposts tend to drastically overlook vast complexities of humans populations, human cultures, at national, regional or local levels – I agree with Monbiot. Marx and Engels’ theories of society and nature contributed to the starvation of 40-60 million people in China under Mao’s uncritical deployment of Marx’s theory of social and agricultural advancement (Dikötter, 2011). Any anthropologists, ethnographer, social scientist critically engaged in local-level research will tell you from local interactions that general, broad theories are quickly blown apart by the levels of complexity experienced first hand within local human populations. These needn’t be ethnographic observations of indigenous communities or “developing” nations. It could also be observations of peripheral, rural communities or impoverished urban communities held within these so called “developed” nations. These more local observations might well include issues of patriarchy, capital-labour relations, social power relations, police brutality, as well as more general and ineffable feelings of discontentment, ambiguity, frustration or confusion that seem to stem from modern globalisation, global market volatilities, mass production and mass consumption processes, and a growing metabolic rift between society and nature.

Whilst entering into global debates you get dragged into global debates, so I will conclude with a local insight. The other day I went to a farmers market in England on a village green. Trailers from the 1950s and tools from the 1930s were being bought and sold there with £10 or £20 paper notes. Not as ornaments or collectors items but to be put back into agricultural production systems that continue exist in “Modern England”. While people throw around ideas of “modernisation”, the problem is that people have to pay for these new technologies and if they money is not around while commodity prices are down. Smaller-scale farmers  are not only unable to purchase these technologies but the larger farmers on global markets who can afford them are benefiting more from intensification, thereby pushing small-scale further into smaller-scale production, and further into the depths of rural poverty. These smaller farmers, farm workers, farming sons and daughters or downshifting ecologists or “eco-freaks”, thrive on the countryside land and rural culture. It is entirely unfair that they should be forced to ecologically modernise or perish for the sake of unwarranted and futurological visions of progress, modernisation and development.


Dickens P. (2004) Society & Nature, Cambridge: Polity Press.
Dikötter F. (2011) Mao’s Great Famine, London: Bloomsbury Publishing Pls.
Huber J. ( 2004) New Technologies and Environmental Innovation, Cheltnhman: Edware Elgar Publishing Limited.
Mol APJ. (2003) Globalization and Enviromental Reform: The Ecological Modernization of the Global Economy, London: The MIT Press.
Mol APj. (2008) Environmental Reform in the Information Age: The Contours of Informational Governance, New York: Cambridge University Press.
UN/FAO. (2014) Family Farmers: Feeding the World, Caring for the Earth. http://www.fao.org/family-farming-2014: Food and Agriculture Organization of the United Nations.


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